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What I Do

Tourism Strategist

& Content Creator

 
 

Take A Peek Inside My Bag of Tricks

For more than a decade, I’ve helped tourism businesses stand out from the crowd by:

  • Creating engaging, upbeat content (photography & writing)

  • Developing business strategy for destinations & travel companies

  • Helping brands define unique selling points to woo their target markets

  • Hosting travel experts (and regular travellers) whilst out in the wilds

  • Offering secret shopping & constructive feedback on travel experiences

  • Connecting people in pursuit of creative collaborations

  • Advising people on what to expect from travel experiences (destination-focussed for everyday travellers, or in-depth advice for tourism experts)

My Passions Are

  • Growing tourism to lesser-known destinations

  • Telling stories that debunk stereotypes and challenge prejudice

  • Creating travel experiences beyond the bed you’ll sleep in

  • Promoting travel-related type two fun as a catalyst for growth

  • Fostering real connections between people and place

  • TRULY sustainable travel for lasting connections in an inclusive eco-system - beyond just filling the recycling bin

We Aren’t Meant to Be If

  • You’re looking for a one night (travel) stand - I’d like to get to know you

  • You want to re-tell the same old story

  • You’d like another tick list

  • You don’t like trying new things

 

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Howzit, Clare here

 

 

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